Now routing HVAC calls in Dallas / Fort Worth — 2 contractor spots remaining Apply now →
Home Service Call Routing

Stop paying for leads.Start paying
for calls.

Real homeowners. Already searched. Already dialed. You pay only when they connect — not before.

Active in DFW · Houston · Austin · San Antonio
inbound_detector.log
DETECTING
01Inbound call received0:00
Caller
(214) 555-0183 · Dallas, TX
Intent
HVAC repair High
Source
Inbound search · Google
Market
Dallas / Fort Worth, TX
Signal acquired · Routing initiated
routing_engine.live
ROUTING
02Matching buyer0:03
Trade
HVAC Match
Buyers
3 active · Checking caps
Selected
K&S Heating & Air
Rate
$150 / connected call
Route confirmed · Connecting now
call_router.live
CONNECTED
03Call connected0:44
Caller
(214) 555-0183 · Dallas, TX
Service
AC not coolingHigh intent
Routing to
Threshold
90 sec · Passed ✓
Billed
$150.00 Confirmed
Connected · $150 billed
$0
Monthly retainer
0%
Avg appointment rate
0hr
Avg time to first call
0x
Avg ROI for contractors
◆ Serving contractors nationwide◆ HVAC · Plumbing · Electrical · Roofing◆ Performance only — no retainers◆ Lead gen industry veterans◆ Live inbound calls — real intent◆ Geo-matched routing◆ 60–90 second billing threshold◆ No contracts · No minimums◆ Pause anytime · Scale on demand◆ Serving contractors nationwide◆ HVAC · Plumbing · Electrical · Roofing◆ Performance only — no retainers◆ Lead gen industry veterans◆ Live inbound calls — real intent◆ Geo-matched routing◆ 60–90 second billing threshold◆ No contracts · No minimums◆ Pause anytime · Scale on demand
Features

Everything you need. Nothing you don't.

No dashboards to manage, no leads to chase, no wasted budget. Just real calls from real homeowners, routed directly to your team.

Live Inbound Calls
A homeowner's AC failed. They Googled, found a number, and called. That call is yours. No forms, no delays, no middlemen.
Geo-Matched Routing
Every call is matched to your exact service area. If you don't cover it, you don't get it. No wasted rings, no bad geography.
Pay Per Call Only
Short call? Misdial? Dropped before threshold? You pay nothing. Billing only starts when a real conversation does.
You Control the Volume
Set your daily cap, your hours, your coverage. Busiest days of the season? Turn it up. Short-staffed? Turn it down. No outbound prospecting required.
Vetted Call Sources
Every call comes from verified publisher networks — search-driven, intent-confirmed. No recycled lists. No incentivized clicks.
Transparent Reporting
Every call logged with duration, outcome, and cost. See exactly what you're getting and exactly what you're paying for.
Verticals

Every major home service trade.

We source and route inbound calls across the trades that drive the most volume.

HVAC
Avg job value$400–$700
Cost per call$150–$200
Peak seasonJun – Sep
Intent signalVery high
Plumbing
Avg job value$350–$600
Cost per call$130–$175
Peak seasonYear-round
Intent signalVery high
Electrical
Avg job value$280–$500
Cost per call$120–$160
Peak seasonYear-round
Intent signalHigh
Roofing
Avg job value$4,000–$12,000
Cost per call$160–$220
Peak seasonMar – Oct
Intent signalHigh
Calculator

See what OPTEK94 costs you.
And what it earns you.

Adjust the sliders to match your operation. See your monthly cost, estimated revenue, and ROI — before you talk to anyone.

Your trade
Monthly call volume 50 calls
10300 calls/mo
Cost per call $165
$65$220/call
Current retainer / ad spend $2,000/mo
$0$10,000/mo
Your booking rate 64%
20%90%
Avg job value $850
$200$15,000
Return on investment
3.4x
For every $1 spent, you generate $3.40 in revenue. Industry benchmark at steady state: 8.5x.
Monthly cost
$8,250
vs $2,000 retainer — $6,250 more
Monthly revenue
$27,200
32 jobs · 64%
Break-even point
22 jobs
Close 22 of your 32 booked jobs and the channel pays for itself. Every job after that is pure margin.
Retainer cost/job
$392
OPTEK94 cost/job
$258
You save/job
$134
Annual picture
$99,000
Total spend
$326,400
Total revenue
$227,400
Net profit
Process

Live in days. Built to scale.

01
Quick qualification
We confirm your trade, coverage area, and team capacity. Takes one conversation. If it's a fit, we move immediately.
02
We build your routing profile
Geo filters, operating hours, daily call cap, billing threshold — all configured on our end. You don't touch a thing.
03
Your phone starts ringing
Live inbound calls land directly on your existing number. Answer, close, collect. You pay only for calls past threshold.
04
Scale at your pace
Busy season? Increase your cap. Short-staffed? Lower it. Growing into new markets? We add them. You're always in control.
qualification.log
Trade
HVAC
Market
Dallas / Fort Worth, TX
Fleet
12 trucks
Verified
Qualified ✓
Status
Approved
◆ Profile approved — routing configured next
About

Built by operators. For operators.

Most lead gen companies take your money upfront — retainers, setup fees, monthly minimums — and then send you names and phone numbers of people who may or may not still need help. You do the chasing. You eat the bad leads. You pay regardless.

OPTEK94 works the opposite way. We only make money when you get a call worth taking. That alignment changes everything — our incentive is to send you the best calls, not the most calls.

We've spent years on both sides of this equation — sourcing calls as publishers and buying them as agencies. We know exactly what makes a call worth $150 to a contractor and what makes it worthless.

If you're spending $2,000–$5,000/month on SEO, Google Ads, or lead gen retainers and still not sure what you're getting for it — this is a fundamentally different model.

Zero risk entry. No setup fee. No retainer. No minimum. Your first dollar spent is your first call received.

The caller already wants help. They searched. They found a number. They dialed. Fundamentally different from any form fill you've ever bought.

Built for the trades. HVAC, plumbing, electrical, roofing — we understand seasonality, dispatch windows, and what a booked job is worth.

Live in under 72 hours. Qualification, routing setup, first call delivered — most contractors are live in 1–3 business days.

Results

What contractors actually see.

Industry benchmarks for contractors using pay-per-call routing after 90 days of active volume.

8.5x
Average return on investment
For every dollar spent on calls, contractors report $8.50 back in booked revenue on average.
61%
Average appointment booking rate
More than 6 in 10 connected calls result in a booked appointment.
37+
Average calls delivered per month
At a 61% booking rate, that's 22+ jobs per month from a channel with zero upfront cost.
Quality threshold on your first 10 calls. If any of your first 10 calls don't meet our quality standard — wrong trade, wrong geography, or caller clearly not in need of service — we credit them. No questions asked.
FAQ

Common questions.

A call is billable when it connects to your line and the caller stays on for your agreed minimum duration — typically 60–90 seconds. Calls that drop before threshold, misdials, and wrong numbers are never charged.
HVAC, plumbing, electrical, roofing, pest control, and garage door. If your trade generates urgent inbound service calls, we can route them.
Yes — completely. Set a daily maximum that matches your team's capacity. Hit your cap and routing stops automatically until the next day.
Pause routing anytime — no notice required, no penalty, no awkward conversation. Resume the moment you're ready. This isn't a subscription. It's a tap you control.
Most contractors are live within 1–3 business days of qualifying. We handle all the routing setup on our end. You don't need to install anything or change your existing phone number.
From people actively searching for home service help online. We source exclusively from verified publisher networks. No cold outreach, no recycled databases, no shared lead pools.
None. No contract, no minimum term, no monthly fee. You're billed only for calls that hit your billing threshold. A dead month means no bill.
Nothing. Calls route directly to your existing business phone number. No app, no hardware, no IT setup.

Check if we're live
in your market.

Enter your city or zip code to see if OPTEK94 has active call volume in your area right now.

Contact

Tell us about your business.
We'll take it from there.

Reach us directly
What we need
To qualify
Trade, service area, team size, and target call volume.
Response time
All applications reviewed within one business day.
◆ No commitment. No setup fee. We'll call you within one business day.
By submitting, you agree to be contacted by OPTEK94. No commitment required.

Application Received

We'll follow up within one business day.